Since its launch in January 2022, KSI and Logan Paul's Prime Hydration has taken over shelves, social feeds and resale sites. Marketed at £2 a bottle in supermarkets across the UK with some strict 'one per customer' rules, the viral energy drink has since landed in local off-licences and sites such as eBay at a much higher price point. The drink even prompted one diehard fan to create an app dedicated to helping others monitor stock levels after witnessing teens and parents queueing up in the early hours to get their hands on a bottle. In a recent YouTube video, KSI reacted to the inflated Prime prices, with one eBay listing at a staggering £500 ($631). A separate listing saw a single bottle of Prime Lemonade for £148 ($186) with 22 bidders. "That’s why there’s a huge rush to get them… people are making stupid profit," he said. "There’s probably people that actually want to try the drink, but then there are also people that are like, 'yeah, I can make a s*** ton of money.'" Sign up for our free Indy100 weekly newsletter People Are Reselling Prime for THIS MUCH?? www.youtube.com This isn't the first time the YouTuber addressed Prime's inflated resale prices. Earlier this year, KSI took to Twitter, telling followers, "It's literally impossible to combat." "We’re sending loads to retailers," he responded to one fan. "However I fear that not all of the bottles will end up on the shelves due to foul play and opportunists. And I hate to say it but it’s literally impossible to combat that I’m afraid." In a separate TikTok video, KSI urged fans to stop paying the ridiculous resale prices. Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

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Taylor Swift fans are taking concert etiquette to a whole new level, by wearing diapers so they don't miss a second of her performance. The running joke circulated on TikTok with one fan writing "The diaper rash and trench foot was worth this moment of Taylor Swift looking right at us." Another clip, that racked up almost 300,000 views showed a fan struggling with her oversized disposable pants. "It’s the most durable, the most absorbent," she said. While diehard fans believe they have come up with an innovative solution, fellow TikTokers in the comments weren't too keen on the idea. Sign up for our free Indy100 weekly newsletter "I think I would just hold it or very quickly go during a song I liked a bit less, I would never be able to actually go in a diaper and then linger in," one wrote, while another added: "If I can hold it on a flight from Ca to HI, I can hold it for a Taylor Swift concert." Meanwhile, a third added: "The bathrooms are emptyyyyy during the show, we sprinted, went, sprinted back and missed like 1/3 of a song we were okay missing." @sillygrlera the diaper rash and trench foot was worth this moment of taylor looking right at us? #delulu #taylorswift #erastour #foxboroughnight2 #gillettestadium #gilletten2 It comes after fans claim they suffered from feelings of forgetfulness following the star's sold-out tour. Speaking to Time, Jenna Tocatlian, 25, spoke about her experience at Gillette Stadium in Massachusetts. She said: "If I didn’t have the 5-minute video that my friend kindly took of me jamming to it, I probably would have told everyone that it didn’t happen." Many more took to Twitter with similar claims, with some saying they felt guilty for leaving the show with no core memories. Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

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